2025 State of Programmatic Report
The media landscape isn’t just shifting - it’s transforming and evolving in real time. Advertisers can no longer rely on a single, one-size-fits-all currency. They need measurement... Read more
Cricket Lights Up Mobile Screens
Fall Audience Guide
Fast Facts: 2025 Eurovision Song Contest on Social Media
Consumer AI Tool Usage
Canada 2025 Digital Year in Review
CIMM East Highlights & Currency Clarity
Os dados por trás do consumo de CTV no Brasil
The ‘Beckham’ series effect on social media
Global rise of CTV
The market for Connected TV (CTV) is expanding globally. While the U.S. leads with 238 million monthly viewers, non-U.S. markets are booming with an average annual growth rate of 16% as of May 2023.
Introducing Show-Level Streaming Audiences, the Newest Addition to Proximic...
Our Commitment to Responsible Media
OTT & CTV Quick Guide: Key insights every advertiser should know on the imp...
Discover the latest insights and trends surrounding Connected TV (CTV) and Over-The-Top (OTT) video consumption through a series of simple, concise data points in the OTT & CTV quick guide report.
"The Last of Us" Clicks With Digital Audiences
JioCinema and the 2022 FIFA World Cup
Infographic: analysis of the OTT profile in India
Comscore Snapshot: A look at India’s OTT market size